Adidas: miCoach

Client Adidas
Studio Sockeye Creative
Role Art Direction, Design, Animation

Working with Sockeye Creative, I was tasked with putting together an online demo/promo for miCoach, a training product from Adidas. Taking the live action footage and various design elements, I created a virtual 360 degree projection, where the story evolves in parallel to the product's "coaching" sequence.

︎ Final animation

Alphonse Swinehart   ©2023